Job description

As a TikTok E-Commerce Specialist, you will be responsible for driving product sales and brand visibility through TikTok Shop and related content strategies.

You will manage and optimize e-commerce performance using TikTok’s & Shopee ecosystem — from content creation to campaign management and data tracking.

Success in this role will be demonstrated by increased product sales, improved engagement, and effective collaboration with influencers and content creators.

TikTok E-Commerce Specialist Job Responsibilities and Duties:

Develop and implement TikTok Shop strategies to increase sales and brand awareness

Coordinate product listing and optimization for TikTok Shop

Collaborate with content creators to produce engaging TikTok content for products

Plan and execute TikTok live stream campaigns

Analyze performance data and adjust strategies to improve sales and ROI

Coordinate with marketing team to align TikTok efforts with broader campaigns

Monitor TikTok trends and algorithm changes to maintain relevance

Handle communication with TikTok Shop account manager

Prepare weekly performance reports and insights